Integrated marketing communications (IMC) coordinates multiple marketing tools to deliver a unified message through each communication channel such as email blasts or social media posts... Read More
Marketing Campaigns
Direct marketing is an effective strategy that enables businesses to communicate directly with their target audience. Through emails, flyers, direct mail campaigns, telemarketing or any... Read More
Marketing is one of the key business functions where AI could have the greatest effect, as its core functions involve understanding customer needs, matching them... Read More
The Ultimate Guide to Marketing Campaigns is filled with examples from the pros at HubSpot. The guide also includes how-tos on planning, creating a content... Read More